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A New Chapter for Rocky Mountain Racks

We are excited to announce the next step in our growth as a business and finally share it all with you.

Rocky Mountain Racks has rebranded under the name of SHERPA EQUIPMENT CO.


While we have always had big plans for the business, we never expected it to grow the way that it has. We have our loyal customers to thank for that. With this growth we have always felt limited to making roof rack systems due to a name we established, what seems like so long ago. We are excited to offer new products with the same great team and quality customer service. Expanding our product line has been something we have wanted to continue to do since the beginning, and providing you all with more high quality products along side our roof rack systems. This will enable us to continue to grow and provide all of our amazing customers with new and innovative products.

We have taken on the name SHERPA EQUIPMENT CO. because we feel it captures our brand and company goals perfectly. We strive to provide our customers with reliable and top notch equipment that takes any stress and hassle out of securing and storing your gear to your vehicle. Making the focus of your adventures on the things that matter most. Our customer Brandon Hutchens said its best, “A Sherpa as in a mountain expedition leader. They’re the guys who get you up and down the mountain without any issues.”


As with any company rebrand, we need all the help we can get to spread our new name out to the community to help with any likely confusion.


Thank you all for you continued support and excitement for our company. We cannot wait for what is to come for SHERPA EQUIPMENT CO.